Official Harry Potter Gifts
The Shop That Must Not Be Named
- 30 Shambles, York YO1 7LX
- Mon-Sat -10:00-6:00 PM
- 01904801562
- 4.5 ⭐⭐⭐⭐☆(1195)
The Story
The Shop That Must Not Be Named is a beloved independent gift shop on York’s historic Shambles, dedicated entirely to officially licensed Harry Potter merchandise. Since opening in May 2017, the shop has welcomed witches, wizards, and Muggles from around the world, offering a magical retail experience inspired by the Wizarding World.
Originally part of the product range at our sister shop “…give the dog a bone,” the collection grew so vast that it deserved a home of its own. Today, fans explore shelves filled with wands, sweets, jewellery, apparel, collectables, and delightful novelties—all curated for Harry Potter enthusiasts of every age. Whether visiting in person or shopping online, guests discover an enchanting space widely believed to resemble the Diagon Alley atmosphere from the films.
What They Sell & Services
Official Harry Potter Merchandise
- 100% licensed Wizarding World products
- Wands, collectables, stationery, toys, gifts
- Perfect for fans, families, and collectors
Popular Items
- Harry Potter Earring & Necklace Set – Golden Snitch
- Butterbeer Chewy Candy Tin
- Borgin & Burkes Body Care Gift Set
- Dobby Baby Comforter
- Quidditch Trunk Advent Calendar
- Ollivanders First Wand – Ron Weasley
- Hogwarts Tea Tin
- Dobby Sleep Mask
- Schleich Figurine – Ukrainian Ironbelly
Jewellery & Accessories
- Hogwarts-themed necklaces, earrings, bracelets
- Character-inspired designs
- Perfect for both adults and kids
Toys, Games & Collectables
- Figurines, wands, plush toys, puzzles
- Premium collectors’ items
- Unique gifts for serious fans
Homeware & Lifestyle
- Mugs, décor items, themed tins
- Body care sets and magical accessories
- Great gifts for Harry Potter lovers
Shop Experience
- Authentic Diagon Alley inspiration
- Magical atmosphere in a historic street
- Friendly staff for fans of all ages
- In-store and online shopping available
Otheer Stalls in Shambls
Visit Sheriff Hutton Market, 3rd Sunday each month, 10:30–13:30. Artisan stalls, local produce, crafts & community café.
The Market Cat – Craft Beer, Milanese Pizzas & York City Views 6 Jubbergate, York YO1 8RT, UK Sun12–11 PM Mon-Thu 11:30-11PM Fri-Sat …
Visit Skipton Market, one of Yorkshire’s most regular outdoor markets. Open 4 days a week (Mon, Wed, Fri, Sat), 9:00–16:30, on Skipton’s historic High Street.
Visit Sleeper Artisan Market in New Earswick, York. Open first Sunday monthly, March–December, from 10:00 AM to 2:30 PM. Handmade crafts, food stalls & free entry.
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